White Tiger Qigong — Kajabi → Shopify migration

The brief

White Tiger Qigong is an online qigong (energy-cultivation) education business — courses, video lessons, and recurring membership programs led by a respected practitioner. The site had grown up on Kajabi, which served the launch phase well but had hit ceilings on customization, theme control, third-party tooling, and ongoing operating cost.

The brief was a full Kajabi → Shopify migration: zero downtime, zero broken redirects, full feature parity for the courses and memberships layer, and a faster, more flexible storefront on the other side.

What we built

A full platform migration delivered as a single coordinated cutover:

• Catalog migration — all courses, bundles, and digital products moved into Shopify with metadata, descriptions, pricing, and access rules preserved.
• Customer migration — student accounts mapped over with order history and membership status intact so existing members never lost access.
• Memberships layer — recurring memberships rebuilt on Shopify using a subscription app that mirrors Kajabi's tier and access logic.
• Course delivery — video lessons re-hosted, lesson progress tracking re-wired, and the gated content gate rebuilt so members hit the same content map they were used to.
• Theme rebuild — a custom Shopify theme matching the practitioner's brand language, with lesson library layouts, progress UI, and a clean "continue where you left off" pattern.
• 301 redirect map — every meaningful Kajabi URL mapped to its Shopify equivalent so search rankings and inbound links survived the move.
• Performance tuning — modern image formats, lazy-loaded video posters, font preload, and deferred third-party scripts so the new site loads measurably faster than the old one.

Tech & integrations

Shopify · Liquid · Subscription/memberships app · Course-delivery app · Klaviyo (lifecycle emails) · 301 redirect manager · Shopify Customer Accounts · Shop Pay.

In the client's words

Outcomes

• Cutover completed with no member-facing downtime.
• Full feature parity from day one — courses, memberships, lesson progress, and recurring billing all functional on launch.
• Page load times measurably improved vs. Kajabi baseline. {{TBD specific delta}}

What's next

White Tiger Qigong is now on Shopify's platform economics with full theme and integration control. Phase 2 conversations include a more interactive lesson player, expanded community / cohort features, and an annual-plan upgrade path with discount logic surfaced inside the member dashboard.